Targeting is one of the marketing strategies
With the help of market analysis, we can determine the characteristics of our potential customers. Various survey questionnaires are used to determine demographic data, leisure activities, geographical data, purchase data, data on the purchase of a product or service that we will sell. This helps us build a profile of a typical representative of the target group, which is very helpful in targeting.
There can be no doubt that the most effective advertising tools is targeting groups through Facebook, where the number of users is growing with each day. Targeting certain groups is one of the most useful advertising campaigns that are used mainly for online advertising. Its primary purpose is to increase sales and demand, website visits, etc.
This way of advertising is based on keywords that people type into a web browser, which shows their interest. Targeting can also be done by location, age, gender, demographics, and more.
Diese Art der Werbung basiert auf Schlüsselwörtern, die Menschen in einen Webbrowser eingeben, was bedeutet, dass sie auch daran interessiert sind. Das Targeting kann auch nach Standort, Alter, Geschlecht, Demografie und mehr erfolgen.